The big five personality traits as antecedents of panic buying

This study aims to analyse the effects of personality traits as antecedents panic buying. In extraordinary periods, certain behavioural changes could be observed in individuals, and buying behaviour occur for specific products or product groups. The theoretical framework concept comprises various theories, including individual socio-psychological backgrounds. line with main objective this study, is addressed light theories that elaborate on factors. Even though there are many factors affecting buying, a limited number studies discussing subject within context traits, which among data were acquired from 852 participants Turkey by applying questionnaire technique quantitative research method. Big Five Personality Traits, one significant measuring selected baseline. used «The Inventor» scale. On other hand, «Panic Buying Scale» was applied measurement Data analysis conducted through confirmatory factor structural equation modelling. Upon evaluating findings, it concluded agreeableness (one five major traits) has statistically negative impact contrast, neuroticism positive effect. more individuals have high decreases. Besides, trait causes an increase No effect extraversion, conscientiousness, openness determined. findings indicate behaviour. It anticipated will fill relevant gap literature concerning considering antecedent Turkish examining both characteristics cultural effects. Understanding basic motivations regarding utmost importance correctly managing processes similar periods may again future taking necessary precautions.